Un Chae Chung (University of Wisconsin Whitewater)'s schedule for American Academy of Advertising's 2025 Annual Conference

Welcome to the 2025 AAA Annual Conference in Pittsburgh, PA! We are so glad you are joining us. Be sure to share your time at the conference using #AAA2025!

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Un Chae Chung (University of Wisconsin Whitewater)

My Speakers Sessions

11:00am PST

Sesson 2.05b: Confronting the Fear of Privacy Infringement: How Consumers Cope with Online Behavioral Advertising through Multidimensional Persuasion Knowledge and the Extended-Extended Parallel Process Model TBAUn Chae Chung (University of Wisconsin Whitewater)