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American Academy of Advertising's 2025 Annual Conference
American Academy of Advertising's 2025 Annual Conference
Welcome to the 2025 AAA Annual Conference in Pittsburgh, PA! We are so glad you are joining us. Be sure to share your time at the conference using #AAA2025!
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MK
Mikyoung Kim (Hongik University)
My Speakers Sessions
Friday
, March 7
10:30am PST
Session 1.05b: The Dynamic Effects of Nature Anthropomorphism and Environmental Risk on Gen Z’s Pro-Environmental Engagement: A Comparison of Online and Offline Activities
TBA
Hyun Ju Jeong (University of Kentucky) • Mikyoung Kim (Hongik University)
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