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American Academy of Advertising's 2025 Annual Conference
American Academy of Advertising's 2025 Annual Conference
Welcome to the 2025 AAA Annual Conference in Pittsburgh, PA! We are so glad you are joining us. Be sure to share your time at the conference using #AAA2025!
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Session 3.05a: Virtual Influencers’ Emotional Voices: Effects of Voice Type and Message Appeal on Consumer Engagement and Brand Choice Behavior
Sunday March 9, 2025 10:30am - 12:00pm PDT
TBA
Speakers
ME
Matthew Eastin (University of Texas at Austin)
SL
Sitan Li (University of Tennessee)
Sunday March 9, 2025 10:30am - 12:00pm PDT
TBA
The Nines Hotel, Portland, OR
Concurrent Sessions - Group 1
Attendees (1)
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